Building a fantastic network is one of the best ways to generate leads for your cleaning business — if you do it right.
Networking generally falls into two categories:
Unstructured Networking
You grab a ticket (or it’s free), show up, mingle, and see where the conversations take you. There’s no set agenda — just connections and possibilities.
Formal Networking
Groups like BNI have structure, KPIs, weekly meetings, and accountability. You’re expected to show up, refer others, and report results — but the rewards can be huge.
I personally joined BNI and stayed for four years. I held every role in the room, and it was game-changing. I learned how to be a better business owner, stay accountable, and “show up and glow up” every single week!
But before you dive in, let’s look at the pitfalls to avoid and the moves that actually work.
Networking won’t fix a broken business
If you’re struggling with debt or operations, focus on fixing that first. Networking won’t magically solve those problems.
Joining too many groups
If you’re not actively engaging in the groups you’re already in, don’t add more. Overcommitment leads to burnout.
A room full of people selling to each other
If everyone’s just pitching, you won’t get much out of it. The real magic is in consistently connecting with a variety of networks.
People misrepresenting themselves
With only 60 seconds to shine, some people embellish. I’ve learned not to jump in too quickly — take time to vet connections.
Exchange business cards with everyone
Build your contact list and connect with purpose.
Follow-up is EVERYTHING
If you don’t have a lead tracker, get one. The fortune really is in the follow-up.
Leverage logos and social proof
Take photos, tag the group, post them online — it boosts credibility and grows your presence.
Put your business first
Networking is important, but it shouldn’t distract you from running your business. Protect your time and set limits.
If you’re ready to connect with other motivated cleaning business owners, you’re in the right place.
At Grow My Cleaning Biz, you’ll meet other professionals in interactive classrooms and high-value meetings designed to raise the standard of the cleaning industry.
Plus, there are live events throughout the year, including out End of Year Planning Days.
This isn’t just a group — it’s Australia’s most valuable cleaning community and a game-changer for service-based businesses.
Networking is powerful when done with intention. Show up consistently, stay grounded, and never forget what truly matters:
Your clients. Your team. Your systems. Your mission.
🧽🤝💵
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